Give Work Life

Give Work Life

Give Work Life

Year
2023
Industry
B2B Office Supply
Services

<p class="u--text-base">Art Direction</p>
<p class="u--text-base">Design</p>
<p class="u--text-base">Photo/Video</p>
<p class="u--text-base">Social Media</p>
<p class="u--text-base">UX/UI</p>

The client

Grand & Toy gives businesses a competitive edge by maximizing workplace performance. They are a trusted business solutions partner, supplying various organizations with the latest technology, office supplies, breakroom supplies and more.

Grand & Toy has been moving Canadian businesses forward for over 140 years – but who needs office supplies when nobody is working at the office?

Impressions
7.6M+
Reach
2.1M+
Link clicks
25.6K+

The problem

Let’s be honest - working from home is pretty sweet.

No commute, access to all your favourite treats, relaxing workstations (aka couches) and more. Everyone is surrounded by comfortable amenities while they work. Employees have gotten used to - and enjoy - working from home.

How can you keep them happy and productive when they’re asked to return to the office?

The solution

Well, there isn’t a whole lot we can do about the commute, but we can make working from work feel as close to working from home as possible.

How? Give Work Life: Infuse the joy of everyday life into the office.

Everybody has things in their home that make the space theirs. From knick-knacks to quick snacks, there is no denying that the home office environment is an easy one to feel comfortable in.

We want to shift work culture perceptions and make the transition back to the office as smooth as possible for workers while showing them their comfort and productivity needs will be met. The office is no longer boring and sterile. It is comfortable, relaxing, fun and joyful – sounds pretty sweet!

The execution

Grand and Toy wanted to Give Work Life and wanted us to bring the campaign to life. Our comprehensive campaign included everything: social strategy, creative direction, UX/UI engineering, photography, social media management, design and execution.

Ok, great – but you are more interested in our outputs:

Video commercial

Redesigned website

Website banner

Social content

Paid ads

Everything we made told the same story: Working at the office is pretty sweet, too.

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The client

Grand & Toy gives businesses a competitive edge by maximizing workplace performance. They are a trusted business solutions partner, supplying various organizations with the latest technology, office supplies, breakroom supplies and more.

Grand & Toy has been moving Canadian businesses forward for over 140 years – but who needs office supplies when nobody is working at the office?

Impressions
7.6M+
Reach
2.1M+
Link clicks
25.6K+
Video views
962.3K+

The problem

Let’s be honest - working from home is pretty sweet.

No commute, access to all your favourite treats, relaxing workstations (aka couches) and more. Everyone is surrounded by comfortable amenities while they work. Employees have gotten used to - and enjoy - working from home.

How can you keep them happy and productive when they’re asked to return to the office?

The solution

Well, there isn’t a whole lot we can do about the commute, but we can make working from work feel as close to working from home as possible.

How? Give Work Life: Infuse the joy of everyday life into the office.

Everybody has things in their home that make the space theirs. From knick-knacks to quick snacks, there is no denying that the home office environment is an easy one to feel comfortable in.

We want to shift work culture perceptions and make the transition back to the office as smooth as possible for workers while showing them their comfort and productivity needs will be met. The office is no longer boring and sterile. It is comfortable, relaxing, fun and joyful – sounds pretty sweet!

The execution

Grand and Toy wanted to Give Work Life and wanted us to bring the campaign to life. Our comprehensive campaign included everything: social strategy, creative direction, UX/UI engineering, photography, social media management, design and execution.

Ok, great – but you are more interested in our outputs:

Video commercial

Redesigned website

Website banner

Social content

Paid ads

Everything we made told the same story: Working at the office is pretty sweet, too.

Up next
Up next
Up next
Up next
Up next
Up next
Up next